Brand ambassador for ICC Cricket World Cup in 2011


ICC Cricket World Cup 2011 - Ambassador

God of Cricket Sachin Tendulkar, who is set to become only the second player in the history of cricket to play six ODI World Cups, was named the official ambassador of the event for the ICC Cricket World Cup in 2011.

Tendulkar will be called upon to promote and support a variety of ICC initiatives for the tournament, which is the third biggest sporting event in the world and will take place in Bangladesh, India and Sri Lanka from February 19 to April 2 next year, the ICC said in a statement.
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